Chelsea FC’s New Collab with Nigerian Designer Ebele Ojechi!

Chelsea FC merges football heritage with cultural storytelling in For the Glory!

Designed by British-Nigerian creative Ebele Ojechi @3b3le_Oj3ch1, this capsule collection reinterprets Chelsea’s iconic 90s kits through the lens of traditional Igbo fashion, delivering a bold and contemporary take on sportswear.

Backed by the Blue Creator Fund and unveiled at @saatchi_gallery, the collection highlights Chelsea’s deep-rooted ties with Nigeria—the club’s largest fanbase outside of England.

With upcycled kits, striking silhouettes, and a fusion of past and present, For the Glory is more than a fashion drop—it’s a celebration of identity, history, and the global influence of football.